Blog
Category: Media Analysis
Superbowl: Broncos vs Panthers on social media
Par Caroline Roy | 5 February 2016
A few days before the Super Bowl , the teams – Broncos and Panthers – will also compete in the field of social media. Media Measurement wanted to assess which teams dominated on Facebook , Twitter, YouTube and Instagram. * Our method determines: Advertising value equivalence based on the Broncos and Panthers accounts on Facebook, Twitter, […]