All posts by "Pierre Gince, ARP"

Pierre Gince, ARP
Pierre Gince a créé la firme de relations publiques DIRECTION Communications stratégiques en 1994 et la firme d’analyse et d’évaluation des médias Mesure Média en 2015, après avoir fait de l’analyse de presse dès 1996.
évaluation des relations publiques

PIERRE GINCE, APR, AND CAROLINE ROY Here are some of the questions we answer most often about PR measurement: “Are organizations more sensitive to measurement than before?” “Can we expect ...

By Pierre Gince, ARP (with Caroline Roy) In Barcelona in 2010, the International Association for the Measurement and Evaluation of Communication (AMEC) and the Institute for Public Relations (IPR) adopted ...